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Your curl questions, answered.

Not sure where to start or what goes with what? Let’s make your next step easier.

Choosing Your Routine

You don’t need the whole shelf, Curlfriend. Start with the part of your routine that needs help. For cleansing and detangling, explore the Shampoo & Conditioner Bar Duo. For richer moisture, soft definition and a sealing step after wash day, explore the Tree-O Kit. Prefer to learn before you shop? Start with a free curl guide.

Not at all. We focus on moisture and care for curls, coils and textured hair, and some products are also used on wavy or straight hair. Choose by what your hair needs and how much product it can comfortably handle, not just the number or letter assigned to your curl pattern.

Think lighter moisture versus richer moisture. Hair Milk is the lighter choice for refresh days or hair that gets weighed down easily. Leave-In Conditioner is the richer choice when your hair needs more moisture and slip. You can keep both in your rotation, but you don’t need to layer both just to complete a routine.

Three products with three different jobs: Rice Flower & Shea Leave-In Conditioner to moisturize, Whipped Curl Crème for soft definition, and Natasha’s Growth Butter to help seal in moisture. Use them after cleansing and conditioning. The Mini has three 2 oz products; PRO has three full-size 8 oz products. Shampoo and rinse-out conditioner are not included.

Tree Naturals’ favorite moisture method is L.C.O.: start with a water-based moisture step, follow with your cream/styling step, then seal with oil or butter. We especially like this order for low-porosity hair because starting with oil can make it harder for water-based moisture to get in. Hair Milk gives lighter moisture; Leave-In gives richer moisture and slip. Use the amount your hair needs without overloading your styler.

Using Your Products

For textured hair, our preferred wash-day order is: if you are using the Earth Mask, apply it first on lightly damp, sectioned hair and rinse it completely. Then condition and gently detangle, shampoo, and follow with the Deep Conditioner. Because many Curlfriends wash weekly or about twice per month, we prefer deep conditioning at every wash. For straight hair, shampoo first, then condition.

They do different jobs. The Earth Mask is the pre-wash reset: lightly damp the hair in sections, apply it through the scalp and hair, let it harden for about 30 minutes, then rinse completely. After that, textured hair moves into condition + detangle → shampoo → Deep Conditioner. We prefer deep conditioning at every wash for Curlfriends who typically wash weekly or about twice per month.

No, Curlfriend. Choose one styling path: Whipped Curl Crème or Botanical Flaxseed Gel. Do not layer them together. For a gel routine, you may use Leave-In Conditioner first, but work it fully into your hair before applying the gel.

Yes. Apply the Leave-In Conditioner and work it fully into your hair before following with Botanical Flaxseed Gel. Follow the gel’s application directions, and keep Whipped Curl Crème out of that layering routine.

Tree Naturals’ preferred LCO routine ends with sealing after the moisture/style step. Twice-daily re-sealing is not required. Reapply only when the hair or ends need it.

The Shampoo Bar cleanses; the Conditioner Bar provides conditioning slip for softer hair and easier detangling. Follow the wash-day order for your hair above and each bar’s directions. Between uses, let the bars dry and keep them out of standing water.

Choose the formula that fits your hair’s moisture and styling needs, and check the individual product directions. If your color or chemical treatment has specific aftercare requirements, follow your stylist’s guidance. One product’s suitability does not mean every formula is right for every treatment.

Ingredients & Expectations

Tree Naturals Hair Growth Oil is made to nourish the scalp, support healthy hair growth and help with length retention as part of a consistent routine. We recommend regular scalp use—daily when that fits your routine, or at least 3–4 times per week. It is a cosmetic hair-care product, not a medical treatment for a diagnosed hair-loss or scalp condition.

Tree Naturals is cruelty-free, but not every formula is vegan. Some products contain ingredients such as honey or silk. Check the individual ingredient list and our vegan selections to choose what fits your preferences.

Please check the individual product’s ingredients and directions before use. “Natural” does not mean a product is suitable for every age or sensitivity, and our shampoos are not tear-free formulas. We can help you locate ingredient information; for a child’s specific needs or a known allergy, ask a qualified healthcare professional.

Open the product page and look for its ingredient information and directions. Formulas can differ, so check the specific product you plan to use. An unscented option is not automatically allergy-free. Need help finding a detail? Contact us before ordering.

Orders & Help

Orders are generally processed and shipped within 3–5 business days. Our shipping days are Monday, Wednesday and Friday. Processing time is separate from the carrier’s delivery time. Free shipping is available on eligible orders of $75 or more; review the current Shipping & Returns information and the shipping options shown at checkout.

For an incorrect or damaged item, email customerservice@treenaturals.com within three business days of receiving your order. Include your order number and a photo of the issue. For a delayed package, check your tracking first and follow the guidance in our Shipping & Returns policy. All sales are final, subject to the damaged or incorrect item process described there.

Visit Free Curl Guides and choose the guide you need: Wash Day + Curl Calendar, Moisture Retention, or 7-Day Curl Prep. Use that guide’s request form. If the email is missing, check Promotions, Spam or Junk and search for “Tree Naturals.” Still need help? Email customerservice@treenaturals.com and tell us which guide you requested.

Absolutely. Being a Curlfriend should not keep you from getting the guide you need. Open the guide’s request page and use the same email address. Follow the download or confirmation instructions shown there. If you get stuck, contact us with the guide’s name so we can help.

Visit the Rewards page to find the current ways to earn and redeem points. Sign in through the available rewards experience to view your balance and redemption options. Need help with your points or a reward? Contact us using the email associated with your account.

For product or order help, use Contact Us or email customerservice@treenaturals.com. To shop in person, check our current Events and Retail Locations information before making a trip. Retailers, refill shops, salons and barbershops can visit our Wholesale page to explore carrying Tree Naturals.